Build Beyond You
Dominate Your Market and Eliminate Competition in 3 Steps
SEASON 2 · EPISODE 7 · July 21, 2025 · 22:30
Episode notes
From the archive. Offers mentioned when this episode first aired have been retired and their links removed here. The current place to start is below.
Did you know that businesses that open six days instead of five see 18% more annual revenue? In this episode, we talk about one of the most overlooked strategies in entrepreneurship, how to outsmart your competition, and our go-to framework for identifying the gap and dominating your market. Madeline shares the story of launching our first company during the 2008 housing crash and how we scaled it to 7-figures. We also break down how to reverse-engineer your competitor’s weaknesses, why Google reviews are your secret market research tool, and MORE. Tune in to learn how to launch and grow a business with zero competition!
Highlights
00:00 Madeline’s 3-part domination formula.
05:00 How one franchise lost sales due to inconvenient hours.
07:45 Why busy buyers walk away from inconvenient systems.
10:00 How to research competitors and find their weaknesses.
13:30 Why comparison and fear are blocking your next move.
18:00 The story of launching our business during the 2008 crash.
20:00 Why your competitor’s weakness is your greatest opportunity.
Resources
Watch on YouTube HERE
Follow
Trustedpreneurs IG: @trustedpreneurs_llc
David IG: @davidjriccitx
David on LinkedIn
Madeline IG: @themadelinericci
Madeline on LinkedIn
Links from this episode
If you stepped away tomorrow, what would break first?
Your business should keep moving when you step away.
Picture taking a week off and coming back to a business that kept moving.
See What Stops